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Beauty By Imagination Enters Next Growth Phase with Three Female VPs

Dolapo Roberts-Voskuhl, Amanda Orban and Melissa Ayers will lead new strategic teams.

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By: Lianna Albrizio

Associate Editor

Beauty by Imagination (BBI) a leading manufacturer of iconic haircare brands including Wet Brush, Goody, Ouidad, Curls and Bio Ionic, is gearing up for its next phase of growth and reinforcing the company's brand-centric go-to-market approach by creating new strategic teams led by three female vice presidents. ‘Brand Bosses’ Newest to BBI is Dolapo Roberts-Voskuhl who will serve as VP, brand strategy & growth-bio Ionic and Curls. In this new role, Dolapo will be responsible for...

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